2.5 Hour Workshop Intermediate

Data Analysis & Reporting Workshop

Transform raw marketing data into executive-ready insights. Learn to pull data from GA4, Search Console, and call tracking platforms, then build automated reporting systems with Claude Code.

Workshop Curriculum

Four modules covering the complete data analysis and reporting workflow.

1

Google Analytics 4 Mastery

Extract insights from GA4 data using Claude Code. Build custom reports and identify trends.

Traffic analysis User behavior insights Conversion tracking Audience segmentation
2

Search Console Intelligence

Automate Search Console analysis to find ranking opportunities and track performance.

Ranking trends Click-through optimization Query analysis Indexing insights
3

Call Tracking Integration

Connect call data from CallRail or similar platforms to understand the full conversion picture.

Call attribution Lead quality analysis Source tracking ROI calculations
4

Executive Reporting

Build automated reports that tell the story executives need to hear.

Data visualization Narrative construction PDF generation Automated delivery

What You'll Walk Away With

  • Pull and analyze GA4 data in minutes with Claude Code
  • Build automated weekly/monthly reporting systems
  • Create executive-ready visualizations and narratives
  • Connect multiple data sources into unified reports
  • Set up automated alerts for significant changes
  • Generate insights that drive strategic decisions

Requirements

  • Claude Pro or Team account

    Required for Claude Code access

  • GA4 and Search Console access

    For a property you manage

  • Basic analytics understanding

    Familiarity with GA4 interface

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Need private training for your team? Get in touch for custom scheduling.

Turn Data Into Decisions

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